Privacy Policy


Effective date: July 11, 2026

At Veloura, we respect your privacy and are committed to handling your personal information responsibly, securely and transparently.

This Privacy Policy explains how Veloura collects, uses, stores and shares information when you:

  • Visit our website

  • Browse our products

  • Place an order

  • Contact our customer-support team

  • Communicate with us through WhatsApp, phone, social media or website forms

  • Subscribe to promotional messages

  • Interact with our advertisements

  • Use any other service provided through our online store

This Privacy Policy applies to information collected through velouraskincare.shop and through related Veloura customer-service, ordering and marketing channels.

By accessing our website, submitting information or placing an order, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

The information we collect depends on how you interact with Veloura.

Personal and Contact Information

When you place an order, contact us or submit a form, we may collect:

  • Full name

  • Mobile number

  • WhatsApp number

  • Email address, where provided

  • Recipient’s name

  • Alternative contact number

  • Communication preferences

Delivery and Address Information

To process and deliver an order, we may collect:

  • House number

  • Flat or apartment number

  • Street number

  • Road name

  • Block or sector number

  • Area, colony or society name

  • Nearby landmark

  • City

  • District or tehsil

  • Postal code, where applicable

  • Any delivery instructions submitted by the customer

Customers are responsible for ensuring that the information provided is complete and accurate.

Order and Transaction Information

When you purchase from Veloura, we may collect information such as:

  • Products ordered

  • Product quantity

  • Order value

  • Delivery charges

  • Payment method

  • Payment status

  • Order date

  • Order number

  • Confirmation status

  • Dispatch and delivery status

  • Return, replacement or complaint history

  • Courier tracking information

If cash on delivery is selected, we generally do not collect bank-card information.

Where an online payment option is made available, payment information may be processed directly by the relevant bank, payment gateway or financial-service provider. Veloura may receive limited transaction details, such as payment confirmation, transaction reference and payment status.

Customer-Service Information

When you communicate with us, we may collect and retain:

  • Messages sent through WhatsApp

  • Phone-call details

  • Website contact-form submissions

  • Social-media messages

  • Questions about product use

  • Order-related complaints

  • Delivery concerns

  • Reviews and feedback

  • Photographs or videos voluntarily submitted by the customer

  • Records of our response and resolution

Please do not send highly sensitive personal, medical or financial information unless it is necessary for us to address your request.

Product and Skin-Related Information

Customers may voluntarily share information about their skin concerns when asking about Veloura products.

This may include:

  • Type of breakout or blemish

  • General skin type

  • Product-use experience

  • Allergies or sensitivities disclosed by the customer

  • Images of the affected skin area

  • Feedback about product results

We use this information only to respond to the customer, provide general product guidance, investigate a complaint or improve our products and services.

Veloura does not provide medical diagnosis through its website, WhatsApp or social-media channels. Persistent, painful, severe or unusual skin concerns should be discussed with a qualified dermatologist or healthcare professional.

Website and Device Information

When you browse our website, certain information may be collected automatically, including:

  • Internet Protocol address

  • Device type

  • Browser type

  • Operating system

  • Language settings

  • Approximate location

  • Pages viewed

  • Products viewed

  • Time spent on the website

  • Referring website or advertisement

  • Links clicked

  • Shopping-cart activity

  • Checkout activity

  • Date and time of visits

  • Website errors and performance information

This information helps us understand how customers use our website and allows us to improve its performance, content and shopping experience.

2. How We Collect Information

We may collect information directly from you when you:

  • Place an order

  • Create or complete a checkout

  • Contact us by WhatsApp or phone

  • Submit a website form

  • Join a mailing or promotional list

  • Respond to a survey

  • Submit a review

  • Participate in an offer or campaign

  • Communicate with us on social media

  • Provide details to a courier representative

  • Voluntarily share feedback, images or videos

We may also collect information automatically through cookies, pixels, analytics technologies and similar tools.

Certain information may be received from service providers involved in processing your order, including Shopify, courier companies, payment providers, website applications, advertising platforms and analytics providers.

3. How We Use Your Information

We may use personal information for the following purposes.

Processing Orders

We use customer information to:

  • Receive and review orders

  • Confirm customer details

  • Verify product quantities

  • Prepare and package orders

  • Calculate delivery charges

  • Dispatch parcels

  • Provide tracking information

  • Complete delivery

  • Handle returned or refused parcels

Communicating With Customers

We may contact customers to:

  • Confirm an order

  • Verify an address

  • Request a nearby landmark

  • Correct missing information

  • Provide dispatch updates

  • Share courier or tracking details

  • Respond to product questions

  • Address complaints

  • Process replacement requests

  • Request feedback

  • Inform customers about important changes to their order

Communication may occur through phone calls, SMS, WhatsApp, email, website messages or social-media channels, depending on the details provided by the customer.

Providing Customer Support

We use information to:

  • Answer questions about Veloura products

  • Explain general product-use instructions

  • Investigate delivery concerns

  • Review damaged-parcel reports

  • Respond to complaints

  • Verify previous orders

  • Resolve customer-service matters

  • Improve the quality of our support

Improving Our Website and Products

We may analyse information to:

  • Improve website design

  • Understand popular products and pages

  • Identify technical issues

  • Improve checkout performance

  • Develop future products

  • Improve packaging

  • Understand customer preferences

  • Evaluate marketing campaigns

  • Prevent failed or fraudulent orders

Marketing and Advertising

Where permitted, we may use information to:

  • Show relevant Veloura advertisements

  • Send promotional WhatsApp messages, emails or SMS

  • Announce new products

  • Share discount offers

  • Send abandoned-cart reminders

  • Provide product-care content

  • Measure advertisement performance

  • Create audiences for digital advertising

  • Avoid repeatedly showing irrelevant advertisements

Promotional communication will only be sent where appropriate and in accordance with the customer’s communication choices.

Customers may ask us to stop promotional messages at any time.

Transactional communications relating to an active order, delivery or complaint may still be sent even after a customer opts out of promotional marketing.

Security and Fraud Prevention

We may use information to:

  • Verify customer identity

  • Identify suspicious orders

  • Prevent fraudulent transactions

  • Protect our website

  • Prevent misuse of discount offers

  • Review repeated parcel refusals

  • Detect malicious website activity

  • Protect Veloura, our customers and service providers

Legal and Operational Requirements

We may process or retain information where reasonably necessary to:

  • Maintain business and transaction records

  • Respond to lawful requests

  • Enforce our store policies

  • Resolve disputes

  • Establish or defend legal claims

  • Comply with applicable laws and regulatory obligations

  • Protect the safety, property and rights of Veloura and others

4. Shopify and Website Hosting

Our online store is operated using Shopify.

Shopify provides the ecommerce platform that allows us to display products, receive orders and manage online-store operations.

As part of providing these services, Shopify may process information relating to:

  • Website visits

  • Customer accounts

  • Shopping-cart activity

  • Checkout activity

  • Orders

  • Device and browser details

  • Store security

  • Website performance

Information processed through Shopify may be handled using systems or service providers located in countries other than Pakistan.

Shopify’s processing of personal information is governed by its own applicable privacy terms and policies.

5. Courier and Delivery Partners

To deliver orders, we share necessary information with courier companies and delivery representatives.

This information may include:

  • Customer name

  • Recipient name

  • Mobile number

  • Alternative contact number

  • Complete delivery address

  • City and area

  • Nearby landmark

  • Order amount

  • Cash-on-delivery amount

  • Parcel and tracking information

Courier partners should use this information only for activities reasonably connected with shipment, delivery, payment collection, return processing and customer contact.

Delivery personnel may call customers from unfamiliar mobile numbers. Customers should remain available during the expected delivery period.

Veloura does not control the independent privacy practices of every courier company. Customers may contact us if they believe their delivery information has been misused.

6. Payment Providers

Where online payment options are offered, payment details may be processed by third-party payment gateways, banks, mobile-wallet providers or financial institutions.

These providers may collect:

  • Account-holder name

  • Card or account details

  • Transaction amount

  • Billing information

  • Device information

  • Fraud-prevention information

Veloura generally does not receive complete card details or confidential banking credentials. We may receive transaction status, payment confirmation and reference information required to process the order.

Customers should review the privacy terms of the payment provider they choose to use.

7. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, local storage and similar technologies.

Cookies are small files or identifiers stored on a browser or device. They help websites remember information and understand how visitors interact with online content.

Essential Cookies

Essential cookies may be required for:

  • Website security

  • Shopping-cart functions

  • Checkout

  • Session management

  • Remembering selected products

  • Preventing fraud

  • Loading important website features

Disabling essential cookies may prevent parts of the store from working properly.

Performance and Analytics Cookies

These technologies may help us understand:

  • Number of website visitors

  • Most-viewed pages

  • Products customers are interested in

  • How visitors reach the website

  • Website errors

  • Checkout performance

  • General browsing behaviour

This information helps us improve the website and customer experience.

Advertising Cookies and Pixels

Where enabled, advertising technologies may help us:

  • Measure advertising results

  • Understand whether an advertisement led to a website visit or order

  • Show relevant Veloura advertisements

  • Create or improve advertising audiences

  • Limit repetitive advertisements

  • Retarget visitors who viewed a product or left items in their cart

Advertising technologies may be provided by platforms such as Meta, Google, TikTok or other marketing-service providers used by Veloura.

Customers may be able to manage cookies through our cookie banner, where available, or through their browser and device settings.

8. Social Media and Advertising Platforms

Veloura may maintain accounts or advertise through platforms such as:

  • Facebook

  • Instagram

  • TikTok

  • Google

  • YouTube

  • WhatsApp

When customers interact with our pages, advertisements or messages on these platforms, the platform may collect information according to its own privacy policy.

We may receive limited information such as:

  • Public profile name

  • Message content

  • Advertisement interaction

  • Campaign source

  • General audience information

  • Website activity linked through advertising technologies

Veloura does not control how independent social-media and advertising platforms process information collected through their own services.

9. Website Applications and Service Providers

We may use Shopify applications and third-party service providers to support functions such as:

  • Reviews

  • Contact forms

  • Order tracking

  • WhatsApp chat

  • Marketing

  • Analytics

  • Website security

  • Fraud prevention

  • Customer support

  • Email or SMS delivery

  • Checkout improvements

  • Data storage

  • Technical maintenance

These providers may process only the information reasonably required to perform their services.

We aim to work with reputable service providers, but each independent provider may also operate under its own privacy terms.

10. When We Share Personal Information

We do not sell customers’ personal information for direct monetary payment.

However, we may share limited information with service providers where necessary to operate our store, process orders, deliver products, communicate with customers, analyse website performance or conduct advertising.

Information may be shared with:

  • Shopify

  • Courier and delivery companies

  • Payment gateways

  • Banks and financial-service providers

  • Website-hosting and technical-service providers

  • Analytics providers

  • Advertising platforms

  • Customer-support tools

  • Email, SMS and WhatsApp service providers

  • Fraud-prevention and security providers

  • Professional advisers

  • Government authorities where legally required

We may also disclose information where reasonably necessary to:

  • Comply with a lawful request

  • Protect customers or other individuals

  • Investigate fraud

  • Prevent misuse of our services

  • Enforce our policies

  • Defend a legal claim

  • Protect Veloura’s rights, property or security

11. Business Changes

If Veloura is involved in a merger, restructuring, acquisition, transfer, investment, sale or reorganisation, relevant customer information may be transferred as part of that business transaction.

Where appropriate, the new operator will be required to handle the information in accordance with applicable privacy obligations.

12. Data Storage and International Processing

Information collected through our Shopify store or third-party services may be stored or processed outside Pakistan.

Different countries may have different privacy and data-protection rules.

Where we use international platforms or service providers, information may be processed according to their contractual, technical and legal safeguards.

By using our website and services, customers understand that information may be processed by service providers located in other countries where necessary to provide ecommerce, hosting, analytics, marketing, security or payment services.

13. How Long We Retain Information

We retain personal information only for as long as reasonably required for the purpose for which it was collected.

Retention periods may depend on:

  • Whether an order is active

  • Delivery and return requirements

  • Customer-support history

  • Record-keeping needs

  • Fraud-prevention requirements

  • Legal or financial obligations

  • Dispute resolution

  • Marketing consent

  • The continued operation of our customer relationship

Order records may be retained for business, accounting, customer-service, fraud-prevention and legal purposes.

Marketing information may be retained until the customer withdraws consent or requests removal, subject to reasonable processing time and any information required to maintain the opt-out request.

When information is no longer reasonably required, we may delete, anonymise or securely dispose of it.

14. Data Security

We take reasonable administrative, organisational and technical measures to protect customer information from:

  • Unauthorised access

  • Accidental loss

  • Misuse

  • Alteration

  • Disclosure

  • Destruction

These measures may include:

  • Restricted access to customer records

  • Password-protected accounts

  • Trusted ecommerce and service platforms

  • Secure administrative practices

  • Staff access limited according to business needs

  • Monitoring for suspicious activity

However, no website, internet transmission, mobile communication or electronic-storage system can be guaranteed to be completely secure.

Customers should also protect their own information by:

  • Keeping devices secure

  • Avoiding sharing verification codes

  • Not sending bank passwords or PINs

  • Confirming they are communicating with an official Veloura channel

  • Avoiding suspicious links

  • Informing us about suspected impersonation or fraud

Veloura representatives will never request a customer’s ATM PIN, mobile-wallet PIN, internet-banking password or one-time verification code.

15. Customer Choices and Privacy Rights

Subject to applicable requirements and reasonable identity verification, customers may contact us to request:

  • Access to personal information held about them

  • Correction of inaccurate information

  • Updating of contact or delivery details

  • Deletion of certain personal information

  • Withdrawal from promotional marketing

  • Information about how their data is used

  • Review of a privacy-related concern

Some information may need to be retained where it is connected to:

  • Completed orders

  • Accounting records

  • Fraud prevention

  • Active disputes

  • Legal requirements

  • Enforcement of store policies

  • Previous marketing opt-out requests

We may request reasonable information to confirm the identity of the person making a privacy request before providing, changing or deleting personal information.

16. Marketing Preferences

Customers can ask us to stop promotional messages at any time.

A request can be made by:

  • Replying “STOP” or “UNSUBSCRIBE” to a promotional message

  • Contacting us through WhatsApp

  • Calling our customer-support number

  • Using an unsubscribe option provided in an email

  • Sending a request through our website contact form

Please allow a reasonable period for the request to be processed.

Opting out of promotional communication does not prevent us from sending necessary information about:

  • An active order

  • Order confirmation

  • Delivery

  • Payment

  • Replacement

  • Complaint

  • Security concern

  • Important changes affecting a transaction

17. Customer Reviews, Images and Testimonials

Customers may voluntarily submit reviews, testimonials, photographs, videos or before-and-after content.

We will not intentionally publish private customer messages, photographs or identifiable testimonials for promotional use without appropriate permission.

Where a customer gives permission for content to be used, Veloura may display it on:

  • Our website

  • Social-media pages

  • Advertisements

  • Promotional materials

  • Product pages

Customers should avoid submitting images or information belonging to another person without that person’s permission.

A customer may contact us to request removal of published content. We will review the request and take reasonable action where appropriate, although content already included in printed material or independently reshared by others may not always be fully recoverable.

18. Children’s Privacy

Our website is intended for customers who can lawfully place an order or who are purchasing with the involvement of a parent or legal guardian.

Children and minors should not independently submit personal, delivery or payment information without the knowledge and permission of a parent or guardian.

A parent or guardian who believes that a minor has submitted personal information without permission may contact us and request review or deletion.

19. Third-Party Links

Our website or social-media pages may contain links to external websites or services.

Veloura is not responsible for the privacy, security, content or practices of third-party websites.

Customers should review the privacy policy of any external website before submitting personal or payment information.

20. Fraudulent Pages and Brand Impersonation

Customers should communicate only through official Veloura channels.

We are not responsible for information voluntarily provided to:

  • Fake social-media accounts

  • Fraudulent websites

  • Unauthorised sellers

  • Individuals falsely claiming to represent Veloura

  • Suspicious payment links

  • Unverified WhatsApp numbers

Customers who discover a suspicious account, website or message using the Veloura name should report it to us.

21. Changes to This Privacy Policy

We may update this Privacy Policy when necessary to reflect:

  • Changes in our services

  • New Shopify features

  • New applications or service providers

  • Changes in marketing practices

  • Operational developments

  • Legal or regulatory requirements

  • Improvements to customer privacy

The updated version will be posted on this page with a revised effective date.

Customers are encouraged to review this page periodically.

Continued use of the website after an updated policy is posted means that the customer acknowledges the revised policy, to the extent permitted by applicable requirements.

22. Contact Us

For privacy questions, requests or concerns, customers may contact Veloura through:

Phone and WhatsApp: 03239707831
Website: velouraskincare.shop

When submitting a privacy request, please provide:

  • Your full name

  • The mobile number used for your order

  • Order number, where applicable

  • A clear explanation of your request

We may contact you to confirm your identity before accessing, changing or deleting personal information.

23. Consent and Acceptance

By visiting our website, submitting information, communicating with us or placing an order, you acknowledge that your information may be collected, used and shared as described in this Privacy Policy.

Where consent is required for a specific activity, such as optional marketing, customers may withdraw that consent through the methods described above.

We remain committed to treating customer information with care, respect and transparency.